Hoot came to us with a request. To help them stand out in a crowded marketplace of travel – and to give them a new name to match.
Together with Principals, we gave the brand a total overhaul – from the way it looked, to the way it sounded.
Their focus on tailored package holiday deals had already given them a great reputation as ‘Holiday Specialists’ – their old name. But our job? To bring their brand to life through a new brand voice to match the name we came up with.
A fun, dedicated travel brand? Let’s hear it for Hoot!
*Design by Principals